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note_slug: pest-control-email-abc-hub

entities:

  • name: Pest Control Email A/B/C Test type: experiment
  • name: Golden 4-Sentence Framework type: email draft variant
  • name: Revised type: email draft variant
  • name: Copywriter type: email draft variant
  • name: pest-control-spring-2026 type: campaign facet: project/pest-control-spring-2026
  • name: Mike Deluca type: persona facet: client/pest-control-owner confidence: INFERRED
  • name: Sandra Kowalski type: persona facet: client/pest-control-owner confidence: INFERRED
  • name: Ray Tanner type: persona facet: client/pest-control-owner confidence: INFERRED
  • name: gatekeeper personas type: judge group
  • name: pest control owner-operators type: judge group
  • name: Group 3 Revised type: email group variant
  • name: Group 7 Copywriter type: email group variant
  • name: Group 9 Revised type: email group variant
  • name: Group 2 Copywriter type: email group variant
  • name: Group 5 Revised type: email group variant
  • name: Two-scenario contrast format type: copy pattern facet: convention/email-copy-pattern
  • name: Scenario first, stat second type: structural pattern facet: convention/email-copy-pattern
  • name: Reframe before solution type: structural pattern facet: convention/email-copy-pattern
  • name: Single closing question with honest out type: structural pattern facet: convention/email-copy-pattern
  • name: Review-shaming openers type: anti-pattern facet: convention/email-copy-pattern
  • name: Fabricated revenue math type: anti-pattern facet: convention/email-copy-pattern
  • name: Escape-hatch closes type: anti-pattern facet: convention/email-copy-pattern
  • name: Self-aware meta-openers type: anti-pattern facet: convention/email-copy-pattern
  • name: Saturday wasp nest scenario type: email hook
  • name: Scenario A vs. B two-format type: email hook
  • name: Lead disappearance problem reframe type: email hook
  • name: Bed bugs at 11pm scenario type: email hook
  • name: Termite LTV urgency type: email hook
  • name: GorillaDesk/P&L email type: referenced email version confidence: INFERRED
  • name: LSA-anchor version type: email variant
  • name: Driven Results type: citation source confidence: INFERRED

relationships:

  • source: Pest Control Email A/B/C Test type: compares target: Golden 4-Sentence Framework
  • source: Pest Control Email A/B/C Test type: compares target: Revised
  • source: Pest Control Email A/B/C Test type: compares target: Copywriter
  • source: Pest Control Email A/B/C Test type: part of campaign target: pest-control-spring-2026
  • source: Pest Control Email A/B/C Test type: judged by target: gatekeeper personas
  • source: Pest Control Email A/B/C Test type: judged by target: pest control owner-operators
  • source: Mike Deluca type: participates in target: Pest Control Email A/B/C Test
  • source: Sandra Kowalski type: participates in target: Pest Control Email A/B/C Test
  • source: Ray Tanner type: participates in target: Pest Control Email A/B/C Test
  • source: Revised type: wins target: Pest Control Email A/B/C Test
  • source: Copywriter type: runner-up in target: Pest Control Email A/B/C Test
  • source: Group 3 Revised type: unanimous sweep in target: Pest Control Email A/B/C Test
  • source: Group 7 Copywriter type: unanimous sweep in target: Pest Control Email A/B/C Test
  • source: Two-scenario contrast format type: recommended for adoption target: pest-control-spring-2026
  • source: Scenario first, stat second type: recommended for adoption target: pest-control-spring-2026
  • source: Reframe before solution type: recommended for adoption target: pest-control-spring-2026
  • source: Single closing question with honest out type: recommended for adoption target: pest-control-spring-2026
  • source: Review-shaming openers type: recommended to retire target: pest-control-spring-2026
  • source: Fabricated revenue math type: recommended to retire target: pest-control-spring-2026
  • source: Escape-hatch closes type: recommended to retire target: pest-control-spring-2026
  • source: Self-aware meta-openers type: recommended to retire target: pest-control-spring-2026
  • source: Group 3 Revised type: uses hook target: Saturday wasp nest scenario
  • source: Group 7 Copywriter type: uses hook target: Scenario A vs. B two-format
  • source: Group 9 Revised type: uses hook target: Lead disappearance problem reframe
  • source: Group 2 Copywriter type: uses hook target: Bed bugs at 11pm scenario
  • source: Group 5 Revised type: uses hook target: Termite LTV urgency
  • source: gatekeeper personas type: predicted preference for target: Revised confidence: AMBIGUOUS
  • source: pest control owner-operators type: prefer target: Revised
  • source: LSA-anchor version type: works for target: paid-acquisition operators confidence: INFERRED
  • source: LSA-anchor version type: rejected by target: referral-only operator confidence: INFERRED