# --- Graphify extraction fragment ---
note_slug: pest-control-email-abc-hub

entities:
  - name: Pest Control Email A/B/C Test
    type: experiment
    facet: type/experiment
  - name: pest-control-spring-2026
    type: campaign
    facet: project/pest-control-spring-2026
  - name: Golden 4-Sentence Framework
    type: copy framework
    facet: convention/golden-4-sentence-framework
  - name: draft
    type: email version
  - name: revised
    type: email version
  - name: copywriter
    type: email version
  - name: Mike Deluca
    type: owner-operator persona
  - name: Sandra Kowalski
    type: owner-operator persona
  - name: Ray Tanner
    type: owner-operator persona
  - name: gatekeeper panel
    type: judging panel
  - name: owner panel
    type: judging panel
  - name: Group 3
    type: email group
  - name: Group 7
    type: email group
  - name: Group 2
    type: email group
  - name: Group 4
    type: email group
  - name: Group 5
    type: email group
  - name: Group 8
    type: email group
  - name: Group 9
    type: email group
  - name: Saturday wasp nest scenario
    type: email hook
  - name: Scenario A vs. B two-format
    type: email hook
  - name: Lead disappearance problem reframe
    type: email hook
  - name: Bed bugs at 11pm scenario
    type: email hook
  - name: Termite LTV urgency
    type: email hook
  - name: Two-scenario contrast format
    type: structural pattern
    facet: convention/two-scenario-contrast-format
  - name: Scenario first, stat second
    type: structural pattern
    facet: convention/scenario-first-stat-second
  - name: Reframe before solution
    type: structural pattern
    facet: convention/reframe-before-solution
  - name: Single closing question with an honest out
    type: structural pattern
    facet: convention/single-closing-question-honest-out
  - name: Fabricated revenue math
    type: retired pattern
  - name: Review-shaming openers
    type: retired pattern
  - name: Escape-hatch closes
    type: retired pattern
  - name: Guessed specificity
    type: retired pattern
  - name: Self-aware meta-openers
    type: retired pattern
  - name: GorillaDesk/P&L email
    type: email
  - name: Driven Results citation
    type: citation
  - name: LSA-anchor version
    type: email version
  - name: $136,500 ROI projection
    type: copy claim

relationships:
  - source: Pest Control Email A/B/C Test
    type: tested for campaign
    target: pest-control-spring-2026
  - source: Pest Control Email A/B/C Test
    type: compared
    target: draft
  - source: Pest Control Email A/B/C Test
    type: compared
    target: revised
  - source: Pest Control Email A/B/C Test
    type: compared
    target: copywriter
  - source: draft
    type: built on framework
    target: Golden 4-Sentence Framework
  - source: gatekeeper panel
    type: judged
    target: Pest Control Email A/B/C Test
  - source: owner panel
    type: judged
    target: Pest Control Email A/B/C Test
  - source: owner panel
    type: includes persona
    target: Mike Deluca
  - source: owner panel
    type: includes persona
    target: Sandra Kowalski
  - source: owner panel
    type: includes persona
    target: Ray Tanner
  - source: revised
    type: won overall
    target: Pest Control Email A/B/C Test
  - source: copywriter
    type: led in raw first-place owner votes
    target: revised
  - source: Group 3
    type: swept by version
    target: revised
  - source: Group 7
    type: swept by version
    target: copywriter
  - source: Group 3
    type: uses hook
    target: Saturday wasp nest scenario
  - source: Group 3
    type: cites
    target: Driven Results citation
  - source: Group 7
    type: uses hook
    target: Scenario A vs. B two-format
  - source: Group 9
    type: uses hook
    target: Lead disappearance problem reframe
  - source: Group 2
    type: uses hook
    target: Bed bugs at 11pm scenario
  - source: Group 5
    type: uses hook
    target: Termite LTV urgency
  - source: Group 8
    type: gatekeepers ranked first
    target: GorillaDesk/P&L email
  - source: Group 5
    type: contains copy claim
    target: $136,500 ROI projection
    confidence: INFERRED
  - source: LSA-anchor version
    type: appears in
    target: Group 4
  - source: Group 7
    type: exemplifies pattern
    target: Two-scenario contrast format
  - source: Group 9
    type: exemplifies pattern
    target: Reframe before solution
    confidence: INFERRED
  - source: Pest Control Email A/B/C Test
    type: recommends for live sequence
    target: Group 3
  - source: Pest Control Email A/B/C Test
    type: recommends for live sequence
    target: Group 7
  - source: Pest Control Email A/B/C Test
    type: recommends for live sequence
    target: Group 9
  - source: Pest Control Email A/B/C Test
    type: recommends for live sequence
    target: Group 2
  - source: Pest Control Email A/B/C Test
    type: recommends for live sequence
    target: Group 5
  - source: Pest Control Email A/B/C Test
    type: recommends retiring
    target: Fabricated revenue math
  - source: Pest Control Email A/B/C Test
    type: recommends retiring
    target: Review-shaming openers
  - source: Pest Control Email A/B/C Test
    type: recommends retiring
    target: Escape-hatch closes
  - source: Pest Control Email A/B/C Test
    type: recommends retiring
    target: Guessed specificity
  - source: Pest Control Email A/B/C Test
    type: recommends retiring
    target: Self-aware meta-openers